LONDON FOR GROUPS AWARDS 2025
​TUESDAY 18TH FEBRUARY 2025
SMITH & WOLLENSKY
COVENT GARDEN RIVERSIDE
​
The LONDON FOR GROUPS AWARDS 2025 took place on Tuesday 18th February 2025 at Smith & Wollensky on Covent Garden Riverside, located in the heart of Central London.
Hosted by star of Blue Peter & TV presenter in both the UK and USA, Tim Vincent, alongside LONDON FOR GROUPS director Dan Savage as co-host and with the evening compered by TV personality and Jonathan Phang.
BEST MUSEUM OR GALLERY
in partnership with Starlight Express
​
WINNER: National Gallery
Nominees:
Churchill War Rooms - Imperial War Museums
Frameless
John Wesley Museum
Lightroom
London Transport Museum
BEST WEST END PLAY
in partnership with ABBA Voyage
​
WINNER: Witness For The Prosecution
Nominees:
Harry Potter and the Cursed Child
The Lehman Trilogy
The Play That Goes Wrong
BEST DINING EXPERIENCE
in partnership with LW Groups
​
WINNER: Mamma Mia the Party
Nominees:
Americana London
Faulty Towers The Dining Experience
The Lost Estate
Sticks 'n' Sushi
Wildwood Covent Garden
BEST HISTORIC VENUE
in partnership with Sticks n Sushi
​
WINNER: Old Royal Naval College
Nominees:
Buckingham Palace - Royal Collection Trust
Houses Of Parliament
St. Paul's Cathedral
Tower of London - Historic Royal Palaces
BEST ON STAGE ENTERTAINMENT
in partnership with New Meridian
​
WINNER: ABBA VOYAGE
Nominees:
Cirque du Soleil
La Clique
Magic Mike Live
Palladium Panto - Crossroads Pantomimes Ltd
BEST TICKETING PROVIDER
in partnership with Group Travel World
​
WINNER: LW Groups
Nominees:
Disney Tickets
DMT Groups
Group Line
Nimax Groups & Education
See Tickets
TicketPipe
BEST SIGHTSEEING EXPERIENCE
in partnership with Brigit's Bakery
​
WINNER: Thames River Sightseeing
Nominees:
Big Bus Tours
City Cruises
Golden Tours
Music Heritage London
Thames River Sightseeing
Toot Bus
BEST EDUCATIONAL VISIT
in partnership with The School Trip
​
WINNER: WWT London Wetland Centre
Nominees:
Go Ape
Clink Prison Museum
Matilda The Musical
Paradox Museum
ZSL London Zoo
BEST GUIDED TOUR
in partnership with F1 Arcade
​
WINNER: Look Up London
Nominees:
Diane Burstein Guided Walks
Jubilee Market
Globe Theatre
Rebel Tours
Swinging 60s London
Theatre Royal Drury Lane Tour
BEST ATTRACTION
in partnership with TINA: The Tina Turner Musical
​
WINNER: Royal Botanic Gardens, Kew
Nominees:
The Crystal Maze LIVE Experience
The Dare Skywalk at Tottenham Hotspur Stadium
The View from the Shard
Up at the O2
BEST TOUR OPERATOR OR SERVICE PROVIDER
in partnership with Just For One Day
​
WINNER: Theatre Workout DMC
Nominees:
Dunwood Travel
Greatdays Travel Group
Hospitality Line
InterChoice Holidays
Plimbley Travel
BEST ACCOMMODATION PROVIDER
in partnership with Group Line
​
WINNER: Strand Palace
Nominees:
Clayton Hotels
Holiday Inn Kensington High Street
Union Jack Club
Yotel
BEST NEW WEST END MUSICAL - opened in 2024
in partnership with Elvis Evolution
​
WINNER: Starlight Express
Nominees:
Hadestown
Mean Girls the Musical
MJ the Musical
The Curious Case of Benjamin Button
The Devil Wears Prada
BEST WEST END MUSICAL - opened before 2024
in partnership with The London Cabaret Club
​
WINNER: Moulin Rouge the Musical
Nominees:
Guys & Dolls
Les Misérables
Mamma Mia!
Moulin Rouge the Musical
TINA: The Tina Turner Musical
Wicked
GROUPS PROFESSIONAL OF THE YEAR
in partnership with AGTO
​
WINNER: Theresa Baker - Group Line
Nominees:
Hannah Finch - LW Groups
Stuart Parker - Dunwood Travel
Eva Muehlthaler - All in One Tours
Ben Delahunty-Jones - Group Line
Adam Milford - Theatre Workout
LONDON FOR GROUPS
ORGANISING MEMBER OF THE YEAR
in partnership with Smith & Wollensky
​
WINNER: Sharon Hall - Hall Theatre Trips & Excursions
Nominees:
Robert Coleman - The London Cultureseekers Group
Patricia Disley - Theatre Plus
Grant Kemp - Google Employees Culture Club
Lauren Prentice - Theatre Express
Gwen Wright - The Arts Society
WITH SPECIAL THANKS TO OUR 2025 LFG AWARDS PARTNERS
