LONDON FOR GROUPS AWARDS 2024
​TUESDAY 20TH FEBRUARY 2024
SMITH & WOLLENSKY
COVENT GARDEN RIVERSIDE
​
The LONDON FOR GROUPS AWARDS 2024 took place on Tuesday 20th February 2024 at Smith & Wollensky on Covent Garden Riverside, located in the heart of Central London.
Hosted by TV presenter & producer, Anna Richardson, alongside LONDON FOR GROUPS director Dan Savage as co-host and with the evening compered by TV personality and Jonathan Phang.
With the stars of West End musical Priscilla Queen of the Desert.

2024 RESULTS
​
BEST HISTORIC VENUE
in partnership with Hello Dolly
WINNER: Old Royal Naval College
Nominees:
Buckingham Palace - Royal Collection Trust
St. Paul's Cathedral
Tower of London - Historic Royal Palaces
Westminster Abbey
​
BEST SIGHTSEEING EXPERIENCE
in partnership with Group Line
WINNER: Thames River Sightseeing
Nominees:
City Cruises - City Experiences
Golden Tours
Toot Bus
​
BEST MUSEUM OR GALLERY
in partnership with Standing at the Sky’s Edge
WINNER: London Transport Museum
Nominees:
Frameless
Lightroom
London Mithraeum Bloomberg SPACE
National Gallery
Science Museum
​
BEST EDUCATIONAL VISIT
in partnership with The School Trip
WINNER: WWT London Wetland Centre
Nominees:
Disney's Frozen
Go Ape
The Play That Goes Wrong
ZSL London Zoo
​
BEST TOUR OPERATOR
in partnership with London Transport Museum
WINNER: City and Village Tours
Nominees:
Dunwood Travel
Greatdays Travel Group
Interchoice Holidays
Travel Editions
​
BEST ACCOMMODATION PROVIDER
in partnership with Hard Rock Café
WINNER: Strand Palace
Nominees:
Hilton London Metropole
St Giles London
​
BEST ON STAGE ENTERTAINMENT
in partnership with A Mirror at the Trafalgar Theatre
WINNER: ABBA Voyage
Nominees:
Magic Mike Live
Palladium Panto - Crossroads Pantomimes
The London Cabaret Club at the Bloomsbury Ballrooms
​
BEST GUIDED TOUR
in partnership with Group Travel Today and Coach Touring
WINNER: Shakespeare’s Globe
Nominees:
Camden Town Brewery
Guide London - Blue Badge Guides
Painted Hall - Old Royal Naval College
Swinging 60s London
​
BEST DINING EXPERIENCE
in partnership with ABBA Voyage
WINNER: The Theatre Café Diner
Nominees:
Dishoom
Hard Rock Café, Old Park Lane
Mamma Mia the Party
Wonderville
​
BEST ATTRACTION
in partnership with LW Theatres
WINNER: Royal Botanic Gardens, Kew
Nominees:
Cutty Sark - Royal Museums Greenwich
Jeff Wayne’s The War of The Worlds
Monopoly Lifesized
The View from the Shard
Up at the O2
​
BEST TICKETING PROVIDER
in partnership with Priscilla the Party
WINNER: Disney Tickets
Nominees:
DMT Groups
Group Line
Nimax Groups & Education
See Groups
​
BEST WEST END PLAY
in partnership with Westminster Abbey
WINNER: The Play That Goes Wrong
Nominees:
Harry Potter and the Cursed Child
The Mousetrap
Witness For The Prosecution
​
BEST WEST END MUSICAL
in partnership with AGTO
WINNER: Moulin Rouge the Musical
Nominees:
Back to the Future The Musical
Cabaret
Mamma Mia
Mrs. Doubtfire the Musical
TINA: The Tina Turner Musical
Wicked
​
GROUPS PROFESSIONAL OF THE YEAR
in partnership with TINA: The Tina Turner Musical
WINNER: Andrea Larotella - Royal Museums Greenwich
Nominees:
Ben Delahunty-Jones - Group Line
Eva Mühlthaler - All In One Tours
Katie Weller - National Gallery
Sophie Dart - Nimax Groups & Education
Wendy Hartley-Scarff – AGTO
LONDON FOR GROUPS ORGANISING MEMBER OF THE YEAR
WINNER: Adam Green - West End Outings
Nominees:
Anne Barnes – an Independent GTO
Beryl Edwards – Wayfairer
Irene Moore - Irene's Trips
Jackie Ames - Unity 70
Patricia Crooks - Freemans Sports & Leisure Club
Shirley Ward - Shirley Tours
WITH SPECIAL THANKS TO OUR 2024 LFG AWARDS PARTNERS

























